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Has LinkedIn lost it’s way?
23rd March, 2014 By Guy Hoogewerf

I need a Blog Post… have you wondered about how to remember and idea, well writing a quick blog posts seems like a good idea. LinkedIn – we’ve worked out Facebook Pages and they are crucial, Twitter just bangs out updates, but its real strength probably lies in customer service.  Google Plus is essential for […]

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Twitter: Follow Me – BIG Please!
14th March, 2013 By Guy Hoogewerf

It’s a strange concept – the rule is simple follow twitter users that interest you.  That way you can read the Tweets and information you want in a concise format and it can be a genuinely meaningful experience. However, that all breaks down as soon as you want to start peddling something – what a […]

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New Service – Social Media Reporting
10th February, 2013 By Guy Hoogewerf

A quick entry – due to demand from a number of customers we starting to provide dedicated and comprehensive reporting on Social Media – at this moment this comprises of just Facebook, Twitter, Linkedin and Google Analytics (incorporated). This is an independent reporting solution to go with any other service you already have, and is relevant whether […]

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Your Social Media Back Up Plan
11th January, 2013 By Guy Hoogewerf

Have you sorted yourself out this year yet?  Have you given thought about how you’re going to manage all this Social stuff?  Have you wondered what all the noise is about, signed up to Twitter and then thought ‘can’t be bothered’? It’s all a load of tosh, you know that and I know that.  Followers, […]

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A Twitter Strategy for 2012
7th January, 2012 By Guy Hoogewerf

In early 2011 I realised I had been using Twitter for FOUR whole years! Yikes, I had well under 100 followers (I think it was about 60) and here I was propounding the brilliance of Twitter (See Blogs posts in Jan, Feb, Mar and April 2011)… Twitter for this and Twitter for that, customer services, […]

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Estimating your ROI on Social Media
14th October, 2011 By Guy Hoogewerf

This month I just want to focus on ROI and how to work them out on your Twitter and Facebook efforts. I appreciate the difficulties in this area and it is frustrating, you offer a vast array of information and often it seems like few people take notice and even fewer buy anything, just why […]

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